You may remember Bozoma “Boz” Saint John for her passionate on-stage demo of Apple Music and its (then new) redesign, at last year’s WWDC …
But with just days to go until this year’s developer get-together, Apple Music‘s Head of Global Consumer Marketing is said to be on the way out.
While the exact reasoning for Saint John’s reported exit from heading up Apple Music’s global marketing arm is unknown at this time, several have pointed to the executive landing a position elsewhere as the most likely reason for the decision.
Bozoma’s exit -whilst not yet official- would come as a shock for a number of reasons, not just because of the marketing executive’s obvious and wholly infectious on-stage personality, but also given her position and status within the company itself – which recently saw her sit alongside Jimmy Iovine and Eddy Cue, (both of whom sit on Apple’s leadership team), for one of the streaming service’s TV spots fronted by James Cordon.
“It’s no surprise that Apple appointed Saint John as the head of marketing around one of its highest profile services, Music, as she has built an impressive career around connecting musicians and artists with brands,” Fortune said at the time.
She also placed 67th on the Billboard Power 100, back in February.
Reports of Saint John’s now expected exit from the Cupertino firm were first published by Politico’s Axios who said Friday that the former Pepsi marketing exec “plans to leave the company,” citing that when asked Apple “declined to comment.”
If true, Bozoma Saint John’s exit from Apple Music –and possibly the company as a whole– will arrive just weeks after Apple’s former Head of Human Resources, Denise Young Smith, was appointed to her new role of Vice President of Diversity and Inclusion.