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Hulu To Take On Apple’s TV Initiative, This Spring [VIDEO]


Hulu To Take On Apple’s TV Initiative, This Spring [VIDEO]

Hulu is set to expand its offering to include a live-streaming TV service.

Expected to launch this spring, the $40/mo live (and on-demand) service will bring together programming from the likes of CBS, 21st Century Fox, The Walt Disney Company and Turner Networks … and thanks to a deal that was just inked – will also be home to exclusive shows from A+E Networks.

As a premiere destination for compelling and truthful storytelling through documentaries, reality and competition series, scripted programming and movies, the A+E Networks suite of channels brings instant access to popular series including HISTORY’s SIX and The Curse of Oak Island; A&E’s Leah Remini: Scientology and the Aftermath, Live PD and Born This Way; Lifetime’s Project Runway and UnREAL;

FYI’s Married at First Sight and Tiny House Nation; and VICELAND’s Gaycation and Weediquette, as well as dozens of other Lifetime Original Movies -and new documentaries from both HISTORY and VICE- will also be coming to Hulu, as part of the launch …

News that the service’s long-rumored ‘live TV’ plans will officially see their debut – this year, follows on the heels of Apple also revealing that it too will begin rolling out the first of its original, (largely unscripted) TV shows to paying Apple Music members, starting next month.

Press release follows.

Press Release


New Deal to Add Popular Cable Networks Including A&E®, HISTORY®, Lifetime®, LMN®, FYITM and VICELANDTM to Robust Package of Top Sports, Entertainment and News Networks that will be Available to Stream Live and On-Demand for Under $40

SANTA MONICA, CA (March 10, 2017) Hulu and A+E Networks today announced a new affiliate agreement that will bring all six original brands from the A+E Networks Family to Hulu’s new live TV streaming service. The deal adds live and on-demand streaming access to popular cable networks A&E®, HISTORY®, Lifetime®, LMN®, FYITM and VICELANDSM to Hulu’s core package of more than 40 live channels, set to launch this spring.

A+E Networks joins a growing list of popular channels from CBS Corporation, 21st Century Fox, The Walt Disney Company and Turner Networks that will be offered at launch.

“As we begin to finalize our new live TV service, we’re pulling together the most valuable, well-rounded package of channels available for under $40,” said Mike Hopkins, CEO of Hulu. “We know the A+E Networks brand of award-winning storytelling is important to our viewers, and we’re very excited to add their networks to the core service we launch this Spring.”

“We are thrilled to expand our partnership with Hulu to offer our A+E Networks’ portfolio of brands on their live TV streaming service at launch,” said Nancy Dubuc, President and Chief Executive Officer, A+E Networks. “Having our top six networks available on their core package speaks to the power of our entertainment portfolio in reaching men, women, adults and millennials.”

The deal follows Hulu’s recently announced agreements with CBS Corporation, 21st Century Fox and The Walt Disney Company, which encompasses more than 40 top networks, including broadcast networks CBS, FOX and ABC; Fox Sports networks such as the Fox Sports 1, Fox Sports 2 and BTN; ESPN, ESPN2, ESPNU, ESPN-SEC and ESPN 3; Fox Regional Sports Networks across dozens of key national markets; Disney Channel, Disney XD and Disney Junior; Fox News and Fox Business; Freeform; FX, FXX and FXM; and National Geographic and Nat Geo Wild.

Hulu also previously announced an affiliate agreement with Time Warner Inc. for live and on-demand streaming of Turner’s suite of popular entertainment, sports, news and kids’ networks including TNT, TBS, CNN, Cartoon Network, Adult Swim, truTV, Boomerang and Turner Classic Movies.

As a complement to the company’s current ad-supported and ad-free subscription video on demand products, Hulu’s new service will offer subscribers the most valuable, premium live TV offering on the market in a groundbreaking, new user experience for under $40 per month. With no set-up costs or installation, it will feature an easy-to-use, intuitive and personalized interface, that brings together live and on-demand news, entertainment and sports, all in one place, across hundreds of living room and mobile devices.

/ 9to5Mac, Hulu PR

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In an attempt to merge the worlds of music, design and journalism, Arron is perhaps best known for founding online news brand: RazorianFly; a hobby which grew to attract a monthly audience of 120K.

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