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Apple Debuts New ‘Close Your Rings’ Ad [VIDEO]

Wrist Tech

Apple Debuts New ‘Close Your Rings’ Ad [VIDEO]

The visually exciting new spot will continue to enforce the real-world benefits that using the firm’s ring-based activity feature can have, for those who own Apple Watch 2.

Move. Exercise. Stand. Three ways to track your activity with Apple Watch and Close Your Rings,” the ad’s description reads.

The feature specifically allows users of the fitness wearable to set goals, that they can try to achieve throughout the day. The progress made towards these goals is then displayed in three colourful rings (Move, Stand and Exercise), which users should aim to close before the day is out … in order to stay on target.

Side note: In case you didn’t spot it the first time around, the model who appears at 0:09 is actually sporting a set of brand new wireless AirPods! …

Go on, admit it … you’re just a tiny bit jealous.

/ YouTube

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In an attempt to merge the worlds of music, design and journalism, Arron is perhaps best known for founding online news brand: RazorianFly; a hobby which grew to attract a monthly audience of 120K.





Today he can be found designing and writing for RAZMAG.com whilst also managing #THEHOTLIST - a weekly updating playlist of the hottest new artists, now streaming on Apple Music.





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Perhaps best known for founding online news brand RazorianFly, Cheshire digital creative Arron Hirst lives for discovering new artists.
Experimenting in alt-synth vibes through his own side project - STARRHINO, today his focus is rooted in the user's experience.





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